Team

Before founding Ease Labs in 2017, Gustavo worked over 11 years in structuring international business, M&A and VC operations as an attorney, with experience working in Washington, DC.

Gustavo holds a Master’s Degree in Law from Northwestern University – Chicago, IL and a graduate program from FGV-SP.

He is also licensed to practice law in Brazil and in the United States as an international lawyer by the District of Columbia Bar Association.

Founder of Ease Labs in 2017, Guilherme has a degree in Business Administration from IBMEC, Minas Gerais, Brazil, and over 13 years of experience in the financial market and asset management.

He was a statutory director responsible for operations, information technology security and product structuring of a financial institution in Brazil.

He has extensive experience in business management, especially in wealth management and asset portfolios, derivatives and investment funds.

Pharmaceutical graduate from UFMG, specialized in Oncology, MBA in Health Management from Fundação Getúlio Vargas, with over 12 years of experience in the healthcare field. Extensive experience in: Risk management tools, people management, creation and updating of processes, quality management, strategic health indicators, monitoring of patient promotion programs and adherence to proposed treatments. Worked in institutions such as Oncoclinicas, Hospital Bom Samaritano, Fundação Ezequiel Dias, Hospital das Clínicas de Minas Gerais, Empresa Pague Menos, Raia Drogasil.

Chemical engineer graduated from PUC-RS and postgraduate in marketing from UFRGS. Experience with more than 25 years of work in sales and team leadership predominantly in the Pharmaceutical Industry – Novartis Biosciences and with experience at BBraun and HealthMeds.

Great relational skills, with strong access to the public and private market, both in launching products and in placement and direct sales to institutions throughout the national territory. Technical knowledge and important functional skills are in the markets of diabetes, hypertension (CHF), neurosciences, orthopedics, rheumatology, and in the last 3 years as commercial director for products derived from cannabinoids by Health Meds in the structuring and development of the entire commercial area.

Highlighted in the implementation of the therapeutic guidelines protocol of the Alzheimer’s program throughout the national territory with the main AD reference centers, using the Exelon product, which made it Novartis’ top-selling product. As a regional manager in the leadership of the neurosciences sales force recognized as the best in this segment by the medical profession by Novartis, in addition to launching products in important market segments such as Diabetes (Galvus) and Hypertension (the entire Diovan line in regional leadership/Novartis) and ICC (Entresto)

Anne graduated in Production Engineering in 2014 and, since then, has gained experience in the industrial and civil industries, in companies such as GE Transportation, CEMIG, CEMIG Telecom and Enecel Energia, always with a focus on process improvements and applicability of Lean Manufacturing concepts. She specialized in Business Management and Pharmaceutical Industrial Management. As the first employee of the group, she worked in several industries, and is currently the company’s Operations Manager, which encompasses the areas of International Logistics, Industrial and Production. Together with her team, she is responsible for everything from the import of inputs to the shipping of finished products, including supervision and maintenance of the entire industrial park, machinery, instruments and utilities, such as water, air and electricity systems.

Renato is an attorney graduated from UFMG, with a degree in business administration from ETFG-MG. With 12 years of professional experience, before joining Ease Labs, he was a partner of two important law firms in Minas Gerais: Santos Moreira Advogados Associados and Costa Landi Sociedade de Advogados, working primarily with advice on civil law and business law (Compliance). At Ease Labs, he is in charge of structuring the internal legal department and coordinating external partners, with a leading role of formalizing material partnerships, conducting the corporate structuring of the group, establishing the legal and regulatory compliance of the company and defining safe strategies for the future.

Before joining Ease, Fernando worked for companies such as Mendes Jr Engenharia, working as an infrastructure engineer, and CSEM Brasil, working as a business developer in the ​​innovation area. Fernando graduated in Civil Engineering from UFMG, and has a graduate degree in Marketing from Fundação Dom Cabral. Heading the new business area and PMO at Ease Labs, Fernado and his team were responsible for the acquisition of Catedral, a pharmaceutical and chemical company, which complements activities conducted by the Ease Labs group, the development of the Natural Ease software, and the company’s verticalization process in the cannabis chain.

A pharmacist with a graduate degree in Quality Control for the Pharmaceutical Industry and Yellow Belt certification in Lean Six Sigma applied to quality control laboratories, she has solid experience in the technical area of ​​the pharmaceutical industry, with 14 years of experience, having worked for multinational and national companies in the field, such as Medley, which belongs to the Sanofi Aventis group, Bristol Meyers-Squibb and Hipolabor Pharmaceuticals, with a central focus on warranty and quality control – physicochemical and microbiological aspects, analytical development and validation, and stability, with interface with the production, validation and regulatory areas. As the head of the technical area of ​​Ease Labs, Rafaela was mainly responsible for the re-certification of the industry, construction and implementation of a unique quality management system and internalization of specific technical know-how in the industry.

Marketing professional with 15 years of experience in different markets. Responsible for managing large teams in areas such as Social, Branding, Planning, Insights, Creation, Content, PR, Events, Market & Competitive Intelligence, Strategy, Budget, Creative Identity, VM, and Marketing Execution.

Experienced in brand and sub-brand strategic management and design, defining her role/positioning, guidelines, and efficient execution through the marketing mix. Graduated in Public Relations and has specializations in Business Management (FGV) and Strategy (Insper).